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TIL about NIKE model: don't own any factories, produce your products through an intricate web of contractors and subcontractors, and pour resources into design and marketing. : r/todayilearned
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Oxford College of Business | Sri Lanka - The Brand Identity Prism is a well-known marketing model, also referred to as Kapferer's Brand Identity Prism. It is a hexagonal prism that represents
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Brand Equity and Personality of Nike | The Social Grabber
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